Amazon is wading further into the physical retail world as it confirmed plansto open a different type of grocery store in 2020. Reports earlier this yearsuggested Amazon was working on a low-cost grocery format as an alternative toWhole Foods and Amazon Go.
The company told Engadgetit’s “opening a grocery store in Woodland Hills [asuburban Los Angeles neighborhood] in 2020.” As first reported by CNET, itposted four job listings for the outlet, which it described as “Amazon’s firstgrocery store.” It’s hiring two grocery associates who’ll replenish stock andhandle points of sale, a food service associate who’ll work food counters anda team lead.
Amazon has reportedly signed a lease for a 35,000 square-foot space inWoodland Hills. The location was previously home to a Toys ‘R’ Us.
The grocery store will differ from Whole Foods and it won’t use thecashierless tech of Amazon Go stores, instead opting for traditionalcheckouts. Amazon hasn’t revealed what the store will be called yet, whetherit’ll open more locations or what the item selection and pricing will looklike.
The Wall Street Journal, which initially reported on Amazon expanding itsarray of grocery options, said last month the retailer was planning stores inLos Angeles (having signed more than a dozen leases in the area), Chicago andPhiladelphia, and was considering spaces in the New York area, New Jersey andConnecticut. According to the publication, Amazon’s new stores will offerprepared foods and “mainstream groceries such as soda and Oreos.”
Along with the upcoming store, Whole Foods and Amazon Go, Amazon has madeother forays into physical retail locations with Amazon Books and Amazon4-Star. The company also offers grocery delivery through Amazon Fresh, PrimeNow and its core website. However, it shut down its pop-up kiosks at WholeFoods, Kohl’s locations and malls this year.
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